Please note that this site contains links to other sites. web sites that are linked to our sites may have privacy policies which differ from that of Back of the Web.
- What information of yours does Back of the Web collect?
- What organization is collecting the information?
- What are "cookies" and "web beacons" and how does Back of the Web use them?
- How does Back of the Web use the information?
- How can you access or edit your information?
- What is the opt-out policy for Back of the Web?
- What types of security procedures are in place to protect against the loss, misuse or alteration of your information?
- How does Back of the Web comply with the Children's Online Privacy Protection Act (COPPA)?
- What are the policies concerning software downloads?
- Where is personally-identifiable information stored and processed?
- What you can do to better protect yourself on the Internet?
What information of yours does Back of the Web collect?
Our goal is to become your favorite Internet destination by providing the information, services, and product offerings that are most relevant to you. To achieve this goal, Back of the Web must collect information so we can understand what makes you different from its millions of other unique users. While you are not required to register for any services on Back of the Web, some Products and Services may not function properly or may not be accessible unless you do.
Information collected online is usually defined as being either anonymous or personally identifiable.
- Back of the Web collects anonymous information, which refers to data that cannot be tied back to a specific individual. For example, Back of the Web collects some information each time a visitor comes to our site so we can improve the overall quality of the visitor's online experience. Back of the Web collects the visitor's IP address (e.g., whether the user is logged on from ibm.com or aol.com), referral data (e.g., the Internet address of the last web page visited by a user before clicking over to a page on our site), and browser and platform type (e.g., a Netscape browser on a Macintosh platform). Back of the Web also collects aggregate search terms from incoming search services for internal reporting targeted advertising, and Back of the Web list of popular search terms. Back of the Web collects this user information for purposes of product monitoring, product improvement, and targeted advertising. In addition, Back of the Web collects your responses to any online surveys displayed on our site; these anonymous and optional surveys will seek your opinions about the Products and Services or the advertisements displayed on Back of the Web. You do not have to register with Back of the Web before we can collect this anonymous information.
- Personally identifiable information refers to data that tells us specifically who you are, such as your name and postal address, which may be collected in addition to the anonymous data described above. Back of the Web collects personal information in the following ways from different parts of its network of web sites:
- Back of the Web Registration: When you register to use our site, you provide Back of the Web with your name, email address, location, birth date, gender, occupation, marital status and other information. While not all of this data is required for our services to function, we are better able to customize your experience if you volunteer complete and accurate information. Users who complete the registration process are given an account on our site and can take full advantage of the many offerings across our Network.
- Other Registration: In addition to registration for various services on our site, we may ask you for personal information at other times, including when you enter a sweepstakes, contest or promotion sponsored by Back of the Web.
- Correspondence: If you contact Back of the Web, we may keep a record of that correspondence. We do not collect any email addresses of those who communicate with Back of the Web via email. We use the information provided so that we may respond to the email.
Back of the Web reserves the right to collect certain information and store it in connection with your account. This information includes information about the pages on our site that you visit as well as the time and frequency at which you visit them. This information also includes the content that you transmit or post on Back of the Web. For further information about Back of the Web's policy on maintaining transmitted or posted content, please see our Terms and Conditions.
What organization is collecting the information?
When you register for a service within Back of the Web, that information is generally collected and maintained solely by Back of the Web unless specifically stated otherwise at the point of collection. If data is collected and/or maintained by any company other than Back of the Web, we will tell you at the point of collection. If you do not want to share your information with that company, you can choose not to use that service.
Back of the Web may run promotions and sweepstakes across our network of sites. These promotions may be sponsored or co-sponsored by third-party companies. Data collected during a promotion is typically shared with the sponsor or co-sponsor. Back of the Web will inform you at the point of collection whether or not we are sharing your personal data as a result of your participation in a promotion or sweepstakes. If you do not want to have Back of the Web share your data, you can choose not to participate in the promotion or sweepstakes.
What are "cookies" and "web beacons" and how does Back of the Web use them?
In addition to the personally identifiable information that Back of the Web actively collects when you register, we also collect anonymous information passively using cookies and web beacons. This technology plays an important role in making the Internet work, but there is much confusion among Internet users about what cookies and web beacons are and how they are used.
A cookie is a small text file containing a unique identification number that is transferred from a web site to the hard drive of your computer so that the site administrator may identify your computer and passively track its activities on the web site. This unique number identifies your web browser to our computer system whenever you visit one of the pages on Back of the Web. A cookie will not allow a web site to learn any personally identifiable information (such as your real name and address) that you have not otherwise disclosed.
- Allow us to deliver products and services more efficiently. By storing certain registration and preference information on cookies or associating cookies with registration, preference or profile information stored on our computers, we can deliver products and services that use such information more quickly and efficiently for more users. This information is normally saved in an encrypted form that only Back of the Web can interpret.
- Prevent others from using your account. On Back of the Web, cookies help us efficiently determine that only one user is logged on under the same member name at a time.
- Measure statistics such as audience size and traffic patterns. This information is only collected in aggregate form and will not be linked to your personally identifiable information.
Web Beacons, also known as clear GIFs or single-pixel GIFs, are small image files that Back of the Web may place on web pages and within web-based email newsletters that we send. Working in conjunction with cookies, web beacons allow Back of the Web to accurately count the number of unique users who have visited a specific page on Back of the Web and the number of times those pages are displayed. We can also use web beacons to let us know how many people opened a web-based email newsletter. This information is only collected in aggregate form and will not be linked to your personally identifiable information.
Without cookies and web beacons, it would be difficult for Back of the Web to know which services have a larger audience than others. Tracking audience size helps us to better understand when to launch new services and enhance the current offerings. Keep in mind that any image file on a web page can act as a web beacon. Third-party advertising networks for Back of the Web may use web beacons in their advertisements.
Because web beacons work in conjunction with cookies, you can prevent our web beacon from collecting anonymous information by setting your web browser to refuse all cookies or Back of the Web cookies in particular. web beacons are built into our web pages, so non-functional web beacons will continue to appear even if you refuse Back of the Web cookies.
How does Back of the Web use the information it collects?
Any personally identifiable information you share with Back of the Web when registering for Products and Services at any of our network sites is maintained and accessible only by Back of the Web unless specifically stated otherwise. Back of the Web requests information from its users so that users can enjoy customized experiences across Back of the Web, including personalization services, interactive communications, online games and much more. Most of these Products and Services are available to you at no cost, and Back of the Web displays advertisements so we can continue to provide great content and services free of charge. We can also better prepare future content based on your interests.
The following are examples of how Back of the Web may use the information it collects:
- Back of the Web uses the information collected (both anonymous and personal) to personalize and enhance the content you see on Back of the Web, such as news, weather reports, advertisements and more. In some cases, our Products and Services cannot work unless you have volunteered accurate information.
- Back of the Web collects anonymous data and shares it with third-party advertisers in an aggregate form. We will disclose to those advertisers the numbers of Back of the Web users who have certain demographic characteristics and the number of those people who have seen and "clicked" on a particular display. We will also disclose to those advertisers the overall demographics available regarding who saw and "clicked" on their advertisement. In addition, we may disclose anonymous results from online surveys to third-party advertisers or to Back of the Web product and service providers. No personally identifiable information will be disclosed as part of this process.
- Back of the Web also uses the aggregate data to perform statistical analyses of the collective characteristics and behavior of our registered users and visitors, to measure user demographics and interests regarding specific areas of Back of the Web, and to analyze how and where best to use our resources. Without such data, we would not know which parts of Back of the Web are the most popular, and we would not be able to change and update the content and services appropriately. Please note that we may share this aggregate information with third-party companies.
- Back of the Web collects an aggregate list of search terms from incoming search services. This information is collected anonymously and used primarily for the purposes of product development, monitoring, and improvement, as well as targeted advertising. Please note, however, that we may share this anonymous information with third-party companies.
- Back of the Web may, from time to time, use your information to contact you about changes or enhancements to Products and Services on Back of the Web, issues regarding your account, or Back of the Web Terms and Conditions violations or suspensions.
- If you enter a sweepstakes or a contest on Back of the Web, we will use the information you provided to contact you in the event you win.
If a third party acquires, or otherwise receives in a transaction with Back of the Web, one or more of Back of the Web Products and Services, then Back of the Web will transfer personally-identifiable information about users of those Products and Services to the third party. The third party will handle the Products and Services in accordance with its own policies and procedures and not in accordance with Back of the Web policies and procedures. You will be notified if your personally-identifiable information is transferred under these circumstances by an email sent to the email address you provided or by a posting on the site that offers the relevant Products or Services.
How can you access or edit your information?
Back of the Web provides its registered users the ability to access and edit the personal information in their user profiles. For most membership sites on Back of the Web you can access your user profile by following these steps:
- Go directly to the forums and select "My Profile". You will receive a prompt to log in to the forum with your Member Name and Password.
- After you log in, you will be taken to the My Profile screen, which contains your user profile. If you need to update any information you can select "Edit Profile" and edit any fields that need to be updated.
- Make the necessary changes and click the Update button to save your changes.
What is the opt-out policy for Back of the Web?
You can opt out of sharing your personally identifiable information with any third-party service or content providers in any areas of Back of the Web by choosing not to use such areas.
In addition, you may opt-opt of sharing your personally identifiable information with third-party service providers and sponsors by clearing the appropriate checkboxes at the point of initial collection. You will see these checkboxes near the bottom of the registration page.
After the point of initial collection, we offer you the ability to opt-out of receiving updates and information about new products and services, as well as direct mail offers from selected service providers and sponsors. To unsubscribe from any mailing lists just simply go to the main site and select "Advanced" under the Mailing List section and fill in the form.
In addition, all Back of the Web newsletters and direct email communications have easy-to-follow unsubscribe instructions at the bottom of each email.
If you have a question about the opt-out process that is not answered here, please feel free to contact us at any time from our contact page.
What kinds of security procedures are in place to protect against the loss, misuse or alteration of your information?
Back of the Web has security measures in place to attempt to protect against the loss, misuse and alteration of your user data under our control. Back of the Web uses physical, electronic, and procedural safeguards to protect any personally identifiable data stored on our systems. Only authorized employees have access to the information you provide us. Any particularly sensitive information is encrypted prior to transmission.
While we cannot guarantee that loss, misuse or alteration to data will not occur, we take many precautions to prevent such unfortunate occurrences.
You are ultimately responsible for the security of your user ID and password. Please take care when using and storing them. Back of the Web recommends that you do not divulge your password to anyone. You should log out of your browser at the end of each computer session to ensure that others cannot access your personal information and correspondence, especially if several people have access to your personal computer or you are using a computer in a public place like a library or Internet cafe.
How does Back of the Web comply with the Children's Online Privacy Protection Act (COPPA)?
The Children's Online Privacy Protection Act (COPPA) of 1998 provides safeguards to protect children who use the Internet by regulating the online collection of personal information from children under the age of 13. Because of these safeguards, children under 13 are not able to access or use all Products and Services on Back of the Web. Parents of children under 13 can authorize their children to use some of our services by contacting an administrator and providing them with any type of authentication that they request.
What are the policies concerning software downloads?
Back of the Web may make certain software available for download. This software may be created by Back of the Web or by third party licensors. The software may be programmed to access our servers and/or third party servers in order for the software to operate and in order to check for program upgrades or enhancements. From time to time, new files may be added to your computer in order to upgrade the software or add new functionality to it. These changes may occur without notice to you. If at any time you wish to uninstall the software program, you may do so by following the instructions that accompany the software. Use of the software will be governed by a separate license agreement.
Where is personally-identifiable information stored and processed?
Personal information collected by Back of the Web may be stored and processed in the United States or any other country in which Back of the Web or its agents maintain facilities. By using Back of the Web, you consent to any such transfer of information outside of your country.
What you can do to better protect yourself on the Internet?
Know the risks.
Meeting new people in an online community (chat room, forum, newsgroup, message board, web page, etc.) is one of the best things about the Internet, but you should always be careful about disclosing personal information such as an actual name, member name, email address, and so on. This information may be collected and used by others within the online community to send unsolicited email messages from other parties, outside Back of the Web. Some of the messages you receive may be useful to you, but some may not. In an effort to curtail unsolicited email, Back of the Web blocks certain email addresses and domains from sending messages to email addresses at our domains.
Department of Education: Parents Guide to the Internet
Better Business Bureau (BBB)
Center for Democracy and Technology
http://www.cdt.org/privacy/ - Data Privacy
http://www.cdt.org/privacy/guide/ - Guide to Online Privacy
Direct Marketing Association (DMA)
Electronic Frontier Foundation - non-profit dedicated to protecting public interest in online privacy.
EPIC.org (Electronic Privacy Information Center)
Georgetown Internet Privacy Study
Net Nanny - child safety software that filters potentially harmful web sites
Network Advertising Initiative
Online Privacy Alliance
The Privacy Rights Clearinghouse
Tell your children: "Never talk to strangers!"
While Back of the Web works hard to protect children on the sites within Back of the Web, we cannot protect their privacy once they leave. Please teach children that they should not reveal their names or other personal information to anyone they encounter on the Internet. They should also be instructed not to fill out any forms or register at any web site without your knowledge and consent. Parents can also prevent or limit a child's access to inappropriate material on the web by using commercially available parental control protections (such as computer hardware, software, or filtering services).
Use PGP (Pretty Good Privacy) www.pgp.com or another encryption program.
Back of the Web will update this policy from time to time so please check back periodically. If at any point we decide to use personally identifiable information in a manner different from that stated at the time it was collected, we will prominently post such changes prior to implementing them.